Ranking the indicators of open innovation adoption based on NPD factors

Abstract

The purpose of this study is to rank the indicators of open innovation adoption (OIA) based on new product development (NPD) factors using fuzzy TOPSIS method. The indicators of OIA include absorption capacity, dimensions of innovation, material factors, organisational factors, individual factors and environmental factors and the NPD factors include technological, marketing, supportive, intra-organisational, commercialisation, product development team and modes of innovation. Fuzzy TOPSIS method has been employed for ranking the indicators. Foolad Technic International Engineering Company (FTIEC) as a consulting company in Isfahan has been selected as the case study. Findings imply that ‘environmental factors’ has the first rank among the indicators of OIA. Copyright © 2020 Inderscience Enterprises Ltd.